Digital Marketing Manager / Ecommerce Manager
An experienced Ecommerce Manager with a strong background in optimizing online stores and enhancing user experiences. They were most recently the Ecommerce Manager for a retail wellness brand, overseeing six DTC Shopify stores and three Amazon storefronts, and leading cross-functional teams to execute digital campaigns and product launches. Their professional history includes managing Shopify Plus websites for ecommerce businesses, where they directed A/B testing roadmaps and website functionality, as well as managing the digital presence for multiple retail brands.
Beyond ecommerce expertise, they bring a diverse skill set in digital marketing, public relations, and event management. They began their career in the UK as an Account Manager at a media agency, developing PR campaigns and content across various industries. Their technical proficiency spans Shopify Plus, Google Analytics, and a range of conversion rate optimization tools, supported by specialized training in conversion optimization. Known for proactive leadership, strong communication skills, and the ability to thrive in fast-paced, collaborative environments, they are now stepping into full-time freelancing and are available immediately. Tauranga-based, with remote availability.