Content Creator / Content Marketing Manager/Specialist / Copywriter

A freelance marketer specialising in B2B campaign management and content creation, with over a decade of experience. Focuses on creating “human-created content” to drive conversion, based on the belief that it brings a unique and emotive perspective that AI cannot replicate. Services include strategy (project planning and content ideation), execution (project management), and production (writing and producing content across audio, visual, and written channels, supported by a network of creatives). Skills span technical and copywriting, LinkedIn content, podcast production, email newsletters, webinars, PR, and award submissions.

Recent freelance clients include a creative agency and a SaaS company. Prior to freelancing, achievements at a full-time agency included growing the company’s LinkedIn account to the most followed within its competitor set, increasing EDM open and click-through rates by 50%, launching a globally ranked podcast series, and achieving a 100% success rate for award submissions. Experience also includes roles as Marketing and Engagement Manager, Content Lead, and Senior Global Marketing & Communications Advisor, managing global campaigns and securing speaking opportunities at events such as United Nations conferences.

Nelson-based and available for freelance work up to 16 hours per week.