25 September 2020

The Digital Store New Zealand Salary Survey 2020

Our 2020 salary review is a guide on how the industry is performing - a gauge on the New Zealand market.  Figures are based on the candidates we meet, their current salaries and their skills vs salaries.  This combined with our client salary expectations, gives an overall market expectation.


Changes in the industry we have noted are:


Huge growth in motion, content and VR/AR


On the freelance side, traditional Mac Operators coming into the market are dwindling.  Many have acquired new skills / moving into digital.


Higher demand for talent with cross-over skills or ”unicorn” skillset


More candidates are moving to freelance and contract model


Inhouse studios are continuing their growth


Full-Stack developers are in hot demand


Growth in demand AWS services / developers


Increasing demand for UX Researchers / Consultants



If you have any questions or queries around salaries, don’t hesitate to get in touch. Contact